Whiskas
Experience the future of advertising. Our 100% AI-generated commercial takes you inside a cat's mind, where an epic adventure unfolds—all for the love of Whiskas. This isn't just a commercial; it's a visual masterpiece created entirely by artificial intelligence, proving that the most imaginative stories can be told through code.
Concept
01
Our new commercial challenges the idea that cats see in black and white. Using AI, we created a vibrant, colorful dream world where a cat's monochromatic reality gives way to a spectrum of hues. This film is a celebration of a cat's joy, an imaginative journey where every vivid detail and fantastical adventure leads to one colorful destination: its favorite Whiskas snack.
Feeling
02
We wanted to take audience inside a cat's dream, where its world is transformed by its favorite snack. We used AI to create a vibrant, colorful adventure where everything the cat encounters has the look and feel of a biscuit or cookie. From the ground it walks on to the landscapes it explores, every element is a delightful homage to the irresistible texture and shape of Whiskas.
